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Lexus LC 500 Launch
Project
Information
Client:
Lexus
Title:
Lexus LC 500 Launch
Service Category:
Lighting, Sound, Display Systems, Custom Revolve
Date:
2017-06-23
Pax:
100
Venue:
Lexus Centurion
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Project Description
Solid Rock was brought in to assist with conceptualizing and executing the launch event for the new Lexus LC 500, a show piece for the Lexus Centurion Dealership. We used our custom built 4.8m revolve with a theatrical music piece and revealed the stunning new Lexus lying in wait under our auto reveal cloth. This coupled with a visual display of lighting and content on plasmas strategically placed around the room, each playing out a different video or logo courtesy of our Arkaos Studio Server, added to the evening’s moment of anticipation.
